Archive for July, 2011
10 Tips to Increase Your Referral Ratio
Tip # 1
Discipline Yourself to a Routine of ‘Asking’
Here’s something profound. The reason most of us do not get referrals on a routine basis is because we do not ask for them on a routine basis. Well, it’s almost that simple. What would be the upside on your year-end W-2 if you asked for 2 referrals from each of your new customers? Let’s say you average 6 sales per month. That would be 12 referrals per month or 144 per year. Conservatively, you close half of those warm leads. Multiply 72 by your average revenue per sale. Then calculate your commission percentage off the total revenue sold. Now ask yourself if you can afford not to ask for referrals on a routine basis.
Tip # 2
Develop a process to ‘Set the Stage’
Asking for a referral is one thing, but how many times do you actually get one? Execute a Powerful Routine after you sign up a new customer, and request permission for 3 additional minutes to get their professional feedback. Ask a series of questions soliciting their opinion on ways you can be more effective with your sales process, from initial contact to point of sale, with individuals in the same industry and parallel titles. You are now setting the stage for your future success. Over time, your contacts will give you a free ‘Masters Degree.’ Remember to ‘Pack your bags, but set the stage.’
Tip # 3
Communicate to a “Win-Win” Agreement
Be honest and sincere in reference to the importance of referrals for running your business effectively. Tell your story. If you have a high referral ratio let them know that and why it is high. Customers respect a good businessperson more than a good salesperson. Try to pick a time when the contact would feel comfortable giving a referral to help your business. That may not be at the point of sale, but upon service implementation or some time in the future when you have proved you delivered what you promised. The important point is you must define with the contact when it can happen or what criteria need to be met for it to happen.
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How to Create a Better News Release
Many organizations and businesses want media coverage of their activities, and at the same time many newsrooms are looking for local (or even national and international) topics to cover. If you’re belong to an organization that wants coverage, you can increase the odds of getting it by following a few simple news release (or press release) conventions.
First, you must have something new or different to say. As the name News implies, the media want information that’s new or at least updated. At the same time, reporters and editors want information that’s relevant to their readers; choose your media targets carefully, and tailor the content of the release to their audience).
Second, your headline should be as interesting as a newspaper headline. It should promise something new, dramatic, or timely. Make the editor or reporter want to know more. Remember, though, the claim should be credible and relevant.
Third, in the first paragraph of the body, get in what journalists call the Five Ws: Who, What, Where, When, and Why. In fact, try to get them into the first sentence, and if you can’t, at least start with a clear concise statement that summarizes the story.
Traditionally, reporters have tried to get the essence of every story into the first paragraph because they didn’t know where, or whether, their stories would be cut. So, they start with the most important information and end with the least important. That way, no matter where the story was cut, the best material stayed.
Fourth, write and rewrite your news release many times before ‘releasing’ it. Use active verbs and transitions (from sentence to sentence, and paragraph to paragraph). Boil down the content as much as you can; two pages is acceptable, but one is better.
Fifth, follow this standard format:
At the top of the page, write this, in all caps:
FOR IMMEDIATE RELEASE
(Usually this will be left-justified)
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How To Build a Duplicating Downline
Regardless the controversy that the term Multi-Level Marketing (MLM) or Network Marketing brings to mind when mentioned in a conversation, the success of such an industry cannot be denied at the moment.
The long existence of multitudes of MLM organizations is a wonderful indicator that network marketing is here to stay and flourish. As such, additional people are trying to join the bandwagon, building their own MLM .
But, a lot of people are completely misguided or misinformed resulting into the collapse of several network marketing businesses. True that it is difficult to maintain multi-level marketing that could proliferate well, but undoubtedly there is one key component for a network marketing organization’s success, and that is a duplicating downline.
Most people do not know how to build a duplicating downline, but hopefully with the tips to be presented, one may be able to gather a well generating force that almost immediately translate into a productive MLM business.
Multi-level marketing certainly entails leadership, specifically when building a downline. Since building a downline is only another designation for the recruitment process, great people management skills is important in order for the downline to operate well, and thus duplicate.
A lot of people think that network marketing is a self-generating business, but if that was the case, then no MLM organization would have had failed. Downlines certainly not duplicate on their own, even if the product being marketed is perfect. The people in the downline are to be trained and mentored well or else the business would take no direction and would lastly fall flat.
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Smart Methods to Overcome Your Financial Problems
Financial problems are an ever occurring phenomenon in a businessman’s life. They are like an everyday routine to him and a businessman has to plunge into new methods to come out of his financial crisis. Sticking to the traditional patterns of loan does not suit the trends of the day since the time is limited and the demand of money is more pressing. Everyone tries to look into options, which can provide one with quick relief from the crushing demands of money.
People prefer cash advances to traditional methods of borrowing today. They feel satisfied with the procedure of merchant cash advances as they are timely, helpful, without any hassles in the process. You can get the money within maximum short duration , say, from 3 days to one week through bank wire or direct deposit to your account in the bank. It is not the traditional method of give and take, but they purchase your future credit card receivables at a discounted rate. You pay more or less, according to the revenue you incur for the day. It is not a great sum you are going to pay back in the end. It is every day process , safe and easy in its procedure.
The normal time duration is six months and the process of applying is not complicated. There is no application fee and you can apply online or through phone and maintain your privacy. There is no necessity to expose the purpose of your taking a cash advance.
Smart businessmen always make use of the best opportunities available to manage their cash flow crisis and many of them are for hassle free cash advance system today.